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Corporate Branding: Always Stay On Message

The public is deluged with brand images on a daily basis. A marketer must be focused and careful to say on message, but also...
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Don’t Be ‘Branded’ For Life

There’s a lot of talk these days about promoting yourself as if you’re a brand. And, like any brand promotion, there are good and...
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Should You Use Your Name or a Product Name?

Commentator Marie Forleo says choosing a name comes down to three key factors, your industry, vision and long term planning. Although not mutually exclusive,...
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“If Life Is A Puzzle…Here Are 5 Easy Pieces To Building Your Brand”

Everything you do or say and everything said about you contribute to your personal brand. The dynamic Amanda Rose points out the five most...

Wall of Wisdom

On The Job

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What’s in a Name?

How do choose a name that will stand out among 300 million brands in the world today?
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Getting an Edge at Meetings

Behavioral studies can provide an edge in impressing your colleagues in meetings.
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What is a Professional?

David Ludlow of InIT Learning in Milton Keynes, Rugby, Northampton, Leicester, Oxford Bedford lists some of the basics of being a professional in the...